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Customer's Decision Process

What percentage of your customers have a high-quality process to make a decision regarding your products or services? - by Community Mailbox
What percentage of your customers have a high-quality process to make a decision regarding your products or services?
I can only answer that question if I modify slightly the wording.

Over 96% of my prospects are willing to engage in a high-quality process to make a decision regarding my products and services.

In many cases I introduce the process and they accept it often with their first consent among several. From there we engage in a progression of consent.

That is selling. That is closing. - by Ace Coldiron
What percentage of your customers have a high-quality process to make a decision regarding your products or services?
Few if any of our customers come to us with a high-quality decision making process in place. - by Jeff Blackwell
The following quote seemed appropriate:

"Very few people (less than 1%) have any skills or training whatsoever at handling complex problems. Traditional logical thinking and decision making doesn't help people solve complex issues and usually make the problems worse. (One of the traditional responses to complexity is to try and break it into parts. The results may be satisfying in the short term and usually futile and often disastrous in the long term.)" - -Patrick J. Sullivan and Dr. David L. Lazenby
- by Community Mailbox
The following quote seemed appropriate:
"Very few people (less than 1%) have any skills or training whatsoever at handling complex problems. Traditional logical thinking and decision making doesn't help people solve complex issues and usually make the problems worse. (One of the traditional responses to complexity is to try and break it into parts. The results may be satisfying in the short term and usually futile and often disastrous in the long term.)" - -Patrick J. Sullivan and Dr. David L. Lazenby

Both underlined statements are related.

The philosopher David Hume once said, "…reasons are slaves of our passions."

Each of us spends our day thinking about what we "should" do, "ought" to do, what we "shouldn't do," and what we "ought not do." Each of theses considerations involves moral and ethical values, which escapes the need for "high-quality logical decision making." In fact, “logical thinking and decision making doesn’t help people solves complex issues and usually make the problems worse.”

Logic cannot offer any foundation for me saying, “I need a new $110,000.00 Jaguar Convertible.”

While only 1% may have any skills regarding complex problem solving, that does not mean that 99% of those problems remain unsolved. Rather, logic and reason are not essential for making most of our decisions.

In the end, what we want is to be happy. Reasoning is an artificial construction borrowed from physical relationships found in nature. Connective facts are assembled and inserted. A simple example is “cause and effect.” This tells us that rain can cause floods but floods cannot cause rain.

However, where there is only technology or other science, buying software to assist in building a website is almost devoid of moral and ethical considerations. - by John Voris
I agree that very few are competent decision makers while buying.

I started my career on the other side (buying a lot of engineering items), and I admit I was a very honest, but a bad buyer. Most of my bosses were no better, though all of us had excellent educational backgrounds from premier engineering educations institutions.

It took many years for me to get a proper perspective, not only in buying but also about business, and even life, in general.

So, I normally don't judge customers' decision making process, as long as it is honest.

Ganesan. - by ezynes
Not many have a pre determined process so we've included a simple diagnostics element into our sales process that the client ends up taking ownership of.

This out line should illustrate.

Our sales approach is to offer diagnostics and fresh insights into our industry and the impact that it could have on how they do business.

During the process we offer up some observations on potentially better ways for them to conduct their business. Part of what we say is...

"now that you have come to see there may be a better way to do X, Y or Z, we want to put something on the ta