D2D - Any suggestions for an approach?

Ianto Jones

I provide window tinting for homes... and I am planning on going D2D in a neighborhood that I've tinted homes in recently. I've done this in the past in one neighborhood, and I basically knocked on the door... greeted the home owner, gave them my card, and asked if they would be interested in a free estimate.

I plan to do this again... but I was wondering if maybe I should approach it differently?

The only other thing I can think of would be to ask them if they are concerned with one of the things window tinting helps - reducing heat, saving $$ on their energy expenses, reduce the sun from fading their belongings, etc.

I was talking with a guy who was going D2D presenting home remodeling services.. siding, windows, etc. and he said they do much better with that - face 2 face -then sending out mailers, door hangers, etc.


Any suggestions??


Thanks!!

Vito

I too would say that face-to-face will yield better results than mailers, door hangers, etc.

I like the approach of reducing heat transfer through windows while improving comfort and reducing cooling costs.

MrCharisma

Door to door is a tough but rewarding job. I specialise in door to door training so hopefully I can help you.

Your second approach I believe is the stronger one.

When a customer opens the door the first two things they think is who is this and why are you here then have a general interest statement ready. You might say something like;

"Hi, my name is Anthony from XYZ Window Tinting." (wait for response- question/resistance/statement etc.) "I had to organise a quote for someone in this street and I thought I might pop by to see if others would be interested in saving money in reducing their household expenses. Is this something that might interest you?"

I'm not in your game and I know you could come up with something perhaps more effective. What is powerful with my general interest statement similar to mine is that you can't say no... very rarely will you come up to someoen who is not interested in reducing their household costs.

I could waffle on forever about D2D so I hope this starting tip helps

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