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Print or Radio

Helllo,

I am in a unique position with two job offers. With everything being equal, what is the better industry to sell advertising? Both companies are very good and leaders in the their markets. Magazine or Radio?

Thanks! - by Rapido
If the companies are solid and not on the decline, as are many media advertising venues, it depends on the package that each company is offering you. - by Gary A Boye
All other factors being equal, do you prefer to be a fish in a small pond or a big pond? I'd any day prefer a big pond, which is print medium. Radio could significantly restrict your movements later. Also, I'd prefer text medium to 'pure voice' medium, since the market size of the former is larger. Does it make sense?

Ganesan. - by ezynes
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