So, why does the average car agency still have a turnover rate of its salespeople of over 50 percent per year?
Jacques do you think the reason for the turnover rate is because of salespeople pressuring the prospects?
#22
JacquesWerth
Quote:
Originally Posted by SpeedRacer
Jacques do you think the reason for the turnover rate is because of salespeople pressuring the prospects?
I think that is just one of many reasons.
The most significant reasons are that most dealers don't know how to sell or how to train and manage salespeople. It's the same reason that the Insurance and Real Estate industries have huge turnover rates.
We do not recommend High Probability Selling to salespeople in the car industry because most dealers will not allow their salespeople to work the process.
Ironically, one of the top ten salespeople for Ford, back in the 1980s, used a form of HPS that he invented (he was not one of our students). Dealers used to bid to have him work for them and he gave them a maximum of a two-year contract. However, they had to agree to accommodate his selling methods.
