Online press releases and targeted traffic

freetraff

Hi,

Is anybody here involved into online press releases here?

If yes, do you notice the nice change in traffic for your keyword/key phrase you promote in your press release?

What PR services do you use?

Thanks in advance.

RainMaker

Freetaff, this is something I have thought about, but haven't taken the time to dig in to. Can you encapsulate this process for me? For example, is this the same process as article submission--only with press releases? What services do you use?

freetraff

I am only getting experience with it right now, but some results were nice.

Press release submission has much in common with article submission, but press release souldn't be advertising and must have some interesting news inside.

One of press releases I submitted recently gave me to 2nd page in Google for my keyword. 2nd page is not the best result, still nice.

I am getting more info, tips, ideas, experiences on this.

Jeff Blackwell

Here is a thread with a few links for online press releases: http://www.salespractice.com/forums/...read.php?t=490

freetraff

Thanks for nice resources everybody. If you find something new, don't be shy and share it with us. I'll do the same.

Community rocks.

anthonycea

Jeff is a great guy and so are you freetraff, keep on posting here!

We are glad to have you!

cs_obd

I've used a few, but mainly PRweb.com

TheWildBonBon

I, too, am interested in hearing more from people who are using press releases. I am in the process of working with a local online pr firm and one of the strategies they have suggested in monthly press release submission. The only experience I have with this process is submitting a PR myself to prweb.com last year when my business opened. It makes sense, though, that if my company can generate monthly PR (I am looking at starting a new program) that submission of press releases might yield some good exposure. I am going to try it.

Kathy

Jeff Blackwell

Kathy, it's been a while since your post, did you get around to starting a new program?

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Coda1108

Many industries have specific on-line Press Release services. The distribution is smaller, however it's much more focused and often worth your time and effort.

For my company, we use BusinessWire to get info out to our industry, and it gets picked up by major on-line news services. This gets our name into search engines, etc. However, we also use a smaller industry-specific service which gets picked up by a different, more focused group of on-line news services.