I was wondering if anyone here has used internet comparison shopping sites? What was your conversion rate? ROI? Nextag.com Shopping.com Bizrate.com Shopzilla.com Froogle.com (any others?) Please share:
I have used shopping comparison engines. Our feeds contained roughly 6K products and had an overall ROI around 3:1. COnversion rates were pretty standard, around 4%. As a pure play ecommerce company