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Just want to clarify that my friend made his "case" about feeding himself as justifying the cost in a tongue-in-cheek way. That's how I was thinking when I typed it, but reading back on the post now I realize this may not have come across.
On a serious note, I have found that chamber membership has been an overall profitable experience, even though I seldomly offer my business services to consumers or businesses in my immediate area. I still get favorable pricing on necessities; group rates for insurance; and of course the occassional lead. Another benefit is the accessibility you can extend to your own contacts. One of my record label clients has an act on tour. I suggested the band play in my area. When they did, I spread the word throughout my Chamber Of Commerce connections, and therefore the local media as well. Word spread rather quickly, and the band had a very successful show. I was able to provide an extra benefit to my customer who is extremely grateful for the extra effort. Really, it was my local C of C connection that made most of it happen. |
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I agree with Kathleen. Joining the Chamber of Commerce is a good thing to do for business networking. Even better as she says, is to get involved in volunteering on committees. Getting involved on a higher level shows you truly care about the organization. It also puts you in touch with people who are high on the totem pole.
This type of involvement will open up opportunities for speaking, writing articles, and who knows what else. It's a great way to get your name and your company in front of a lot of influential people.
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Jim Klein - sales trainer, coach, speaker Helping salespeople fine tune the sales process so they can confidently close more sales. http://www.fromtheheartsalestraining.com |
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