How CEOs Can Drop The Ball With Marketing

Marketing Forum

 #41
Agent Smith

Quote:
Originally Posted by Bald Dog
That's quite possible. But then I'm doing the HP process the wrong way round and I'm damn glad for it. I don't think I could handle all the rejection that comes as a by-product of chasing type prospecting.

But maybe I'm too sensitive and should become a monk.
I doubt you are being too sensitive since rejection comes up a lot in discussions about cold calling, canvassing, telephone prospecting, etc.

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 #42
Bald Dog

Quote:
Originally Posted by Agent Smith
I doubt you are being too sensitive since rejection comes up a lot in discussions about cold calling, canvassing, telephone prospecting, etc.
Having thought of it, actually what I am sensitive to is when I get dragged all over hell’s half acre from meeting to meeting but the prospect keeps postponing the decision. When a prospect, after a few emails, says outright that she is not interested, that's fine.

Just recently I got an email from a prospect to re-write all his company's promo materials, and he wanted to meet. I emailed him and suggested to him that first we review a few things on email. He told me we would either meet at his office or he goes somewhere else. I recommended him to go somewhere else.

I just want to make sure that I only meet wildly committed prospects not the hesitant ones.

So, it’s sensitivity to a certain kind of, not even rejection but rather, hesitation.

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