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Is Lead Generation Dying?

General Marketing Discussion

  #1
surya_seo2006
Is Lead Generation Dying?

Lead Generation is considered as one of the marketing tool online that will always work. With the increased use of internet, users research a lot of information. But the leads that are fradulent are definitely going to waste the client's time.


Will lead generation kill business?

Surya
 
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  #2
Coda1108
I think lead generation is developing into a more focused art. With so much out there, a good salesperson needs to qualify where leads are coming from as he or she generates them, instead of generating them from the general population. And yes, I believe this is a direct result of the internet.
 
  #3
SalesGuy
Quote:
Originally Posted by surya_seo2006 View Post
Will lead generation kill business?
Are you asking about "click fraud"?
 
  #4
surya_seo2006
No, not about click fraud. I'm talking about the internet lead generation.

Surya
 
  #5
SalesGuy
How do you see Internet lead generation killing business?
 
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