Windshield Flyers

Originally Posted by zachtannehill.com I would target Golf-Courses and Little League Ball Parks on Saturday mornings (Maybe the parking lots at a Mega-Church on Sun. Mornings lol). Any tips on other locations would be GREATLY appreciated!

The best locations are those with the highest concentration of probable buyers. Do golf courses and little league ball parks fill that bill for you?

Originally Posted by Newbie I can't go to the movies or mall any more without having a windshield flyer placed on my car? How effective do you think this really is conversion wise?

I think you answered your own question...

Newbie,

It depends on the product you're selling. If you're promoting a nail saloon, a bar, a discount store, a bowling alley, or some other inexpensive retail outlet, you might be able to get some return on your investment. Probably not much, but some.

If you're selling anything of any real value or a service of any complexity, you are in for a long day with no pay.

Do you want to refinance the largest investment of your life with some guy who stuck a flier under your windshield? Are you willing to risk your investments with that guy? Are you willing to spend 20, 30, or 40,000 dollars on a remodel with a company who's sophistication is a flier?

When people look at making a major purchase or look to make a serious monetary move they want to work with an expert. How many experts do you know in the parking lot putting fliers under windshields?

Furthermore, prospects assume that real experts are getting their business through referrals from their clients, not begging for crumbs in the parking lot.

This isn't to say that there aren't people out there who will respond. There are. Those people who don't care about working with an expert--they just want the cheapest price in the market. So, again, if you don't have the cheapest price, you'll lose on those folks also.

Not only are there more professional ways to get business, the flier under the windshield method more than likely won't even payoff the $30 bucks it cost to print them.