How to get your mail piece opened

Direct Marketing Forum

	#1 -
realtor	I want to start sending direct mail to a few subdivisions. I know you're suppose to use a first class stamp and hand address the envelopes. What other ways help to get the mail piece opened?

	#2 -
Jorel	Don't use a #10 envelope. Use an envelope like the one your grandmother sends on your birthday.

#3 -

realtor

Quote:

Originally Posted by Jorel

Don't use a #10 envelope. Use an envelope like the one your grandmother sends on your birthday.

Ok. That's a good idea.

#4 -

Houston

Quote:

Originally Posted by realtor

What other ways help to get the mail piece opened?

Send a postcard.

#5 -

realtor

Quote:

Originally Posted by Houston

Send a postcard.

Thank you?

	#6 -
susana	Realtor, If you're going to send a postcard, try offering some kind of free report. That may generate some warm leads. Also, if you're looking for a card that comes in a 'greeting card' envelope, check out www.uniquefollowup.com. It's the system I use for my business. Susan

#7 -

realtor

Quote:

Originally Posted by susana

If you're going to send a postcard, try offering some kind of free report. That may generate some warm leads.

I'm considering this idea Susan. I also found a company that sells real estate postcards.

www.colorforrealestate.com

	#8 -
susana	The reason I chose this system is the ability to insert a photo on the front of the card. Next month, I the book I co-authored (Million Dollar Marketing Secrets) will be published. I've uploaded the front cover image to a card. Anyone who purchases the book will get the card sent to them with a personal thank you from me. I can't figure out how to get the image in this thread. If you pm me, I'd be happy to email it to you. Susan

#10 -

AZBroker

Quote:

Originally Posted by Wonderboy

Put a coin into the envelope.

I like it!

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