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Sales Help NEEDED!!!

General Marketing Discussion

 
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  #1
luth0110
Sales Help NEEDED!!!

Ok here is a little background. I just recently started working for a new company. I love the company very much. My current assignment is to call retail buyers and sell them on our product to be carried in their stores. i have never done this before and don't have the slightest clue on where to start. Anyone want to help me build up some confidence and write a script???

Thanks
Liz
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  #2
BossMan
Liz did your new employer give you any direction or pointers to follow? How are others in your line of work going about doing this?
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  #3
luth0110
Sales Help NEEDED!!

Thanks for your quick reply. The answer to your question is NO. I am the only employee of this company. My boss told me to get up and get going. Like I stated in my post I don't even know where to begin. I have an idea but once I get the buyer on the phone ( which I have had great luck with ) I freeze and don't know what to say to them. My lack of experience is really showing thru on the phone. Any suggestions you have would be greatly welcomed!!
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  #4
BossMan
Without knowing more about your market, company, products, etc. all I can do is provide a general answer.

Determine who is your ideal prospects, craft an offer or two that you believe, based on information you have about your market, company, prospects, etc., these ideal prospects will respond favorably to and then deliver the message.

Methods of message delivery might include telephone calls, in-person visits, mail/email, advertising, etc.

Does that help?
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  #5
Jolly Roger
Is this cold calling or are these calls to stores that have worked with your company in the past?
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  #6
Allan Johnson
Quote:
Originally Posted by luth0110 View Post
I have an idea but once I get the buyer on the phone ( which I have had great luck with ) I freeze and don't know what to say to them. My lack of experience is really showing thru on the phone. Any suggestions you have would be greatly welcomed!!
No wonder you freeze, ask you boss how or what the last person said or did
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  #7
Dougd55
Forget Yourself Liz...

Liz, you don't need scripts, canned phone presentations, and you don't need to fumble over your words. First, make sure you know your product inside and out. Be the expert on it.

Next, when you make your calls think in your mind how you can help the person on the other end of the phone make their life better or easier by owning your product. Forget about yourself totally and toss your EGO out the window. If you devote yourself to making others lives better or easier you will reap abundant rewards.

Talk to the people on the phone as if they were a family member or good friend. When you see a great movie you tell your family and friends about it don't you? Believe in your product, and talk to your customers like they are family or friends.

When you shift your thinking from yourself, and devote your talents and skills to helping others, your life will change..Coach Doug
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  #8
Seth
Quote:
Originally Posted by Dougd55 View Post
Liz, you don't need scripts, canned phone presentations, and you don't need to fumble over your words. First, make sure you know your product inside and out. Be the expert on it.

Next, when you make your calls think in your mind how you can help the person on the other end of the phone make their life better or easier by owning your product. Forget about yourself totally and toss your EGO out the window. If you devote yourself to making others lives better or easier you will reap abundant rewards.

Talk to the people on the phone as if they were a family member or good friend. When you see a great movie you tell your family and friends about it don't you? Believe in your product, and talk to your customers like they are family or friends.

When you shift your thinking from yourself, and devote your talents and skills to helping others, your life will change..Coach Doug
What would you suggest Liz say to these prospects Doug?
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  #9
Dougd55
Quote:
Originally Posted by Seth View Post
What would you suggest Liz say to these prospects Doug?
Seth, it depends on what her product/service is. You make notes about the benefits of the product/service, prepare a written outline, ask pertinent questions, and study this before you make calls. If you are passionate about your product/service, and you know your 'stuff,' the words will flow, with practice. I don't advise my students to 'jump in and wing it.' You have to practice Seth. Professional athletes practice daily, and so do professional salespeople...Coach Doug
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  #10
Seth
Quote:
Originally Posted by luth0110 View Post
Like I stated in my post I don't even know where to begin. I have an idea but once I get the buyer on the phone ( which I have had great luck with ) I freeze and don't know what to say to them. My lack of experience is really showing thru on the phone. Any suggestions you have would be greatly welcomed!!
Quote:
Originally Posted by Dougd55 View Post
Seth, it depends on what her product/service is. You make notes about the benefits of the product/service, prepare a written outline, ask pertinent questions, and study this before you make calls. If you are passionate about your product/service, and you know your 'stuff,' the words will flow, with practice. I don't advise my students to 'jump in and wing it.' You have to practice Seth. Professional athletes practice daily, and so do professional salespeople...Coach Doug
In Liz's post she says she's new and once she gets a prospect on the phone she doesn't know what to say. Shouldn't she be practicing what to say when the prospect answers the phone?
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