Choosing search terms to target

Search Engine Optimization - SEO Forum

 #11
RainMaker
Re: Choosing search terms to target

Quote:
Originally Posted by Jeff Blackwell
Build a short [300-500 word] page optimized for each search term [large and small] and walk away.
Where do I put these pages? Obviously, they will link to my home page (and act as as a sort of doorway), but in order to be spidered, there have to be pages linked TO them. They have to be located somewhere logically within my website. Any suggestions?

 #12
Jeff Blackwell
Re: Choosing search terms to target

Quote:
Originally Posted by RainMaker
Where do I put these pages? Obviously, they will link to my home page (and act as as a sort of doorway)
Exactly!

Quote:
Originally Posted by RainMaker
...but in order to be spidered, there have to be pages linked TO them. They have to be located somewhere logically within my website. Any suggestions?
Sure. Have an "Articles" section on your website.

 #13
RainMaker
Re: Choosing search terms to target

Quote:
Originally Posted by Jeff Blackwell
Here's an idea I like to use... write a small, 300-500 word, article optimized for a specific keyword. Submit the article to various article distribution sites and allow reprint rights contingent upon an "Attribution" being displayed.

With this idea you create content for your site "and" you build "one-way" backlinks!
Can you give me an example of what you mean? (maybe link me up with one that you have done in this fashion--if you have done this in the past).

 #14
Jeff Blackwell
Re: Choosing search terms to target

Quote:
Originally Posted by RainMaker
Can you give me an example of what you mean? (maybe link me up with one that you have done in this fashion--if you have done this in the past).
Here is how you could do it:
  • Create a new folder (directory) within your website. Name it "articles" or whatever is most appropriate.
  • Every time you write an article simply place the page (file) in that folder.
  • Have the index page of the directory act like a "site map" to your articles by listing all of your current articles.
  • Include a link to the "articles" directory index page in your navigation and site map and you're off and running.
As an example... I have just configured an Articles directory on SalesPractice.

This set up takes it one step further by adding RSS into the mix. I have configured it so that every time I write an article an RSS feed is generated and the feed is "automatically" submitted to RSS sites for pinging and added to the Google XML site map for SalesPractice.

 #15
RainMaker
Re: Choosing search terms to target

Quote:
Originally Posted by Jeff Blackwell
Here is how you could do it:
  • Create a new folder (directory) within your website. Name it "articles" or whatever is most appropriate.
  • Every time you write an article simply place the page (file) in that folder.
  • Have the index page of the directory act like a "site map" to your articles by listing all of your current articles.
  • Include a link to the "articles" directory index page in your navigation and site map and you're off and running.
As an example... I have just configured an Articles directory on SalesPractice.

This set up takes it one step further by adding RSS into the mix. I have configured it so that every time I write an article an RSS feed is generated and the feed is "automatically" submitted to RSS sites for pinging and added to the Google XML site map for SalesPractice.
Whoah! You are very !

Actually, I was looking for a writing sample. I have no idea how to transform 300-500 words of website keyword text into an "article" that would look like anything except a 300-500 word promo. Also, is there a resource of such directories that would want such an "article" somewhere on SP?

 #16
Jeff Blackwell
Re: Choosing search terms to target

Quote:
Originally Posted by RainMaker
Actually, I was looking for a writing sample. I have no idea how to transform 300-500 words of website keyword text into an "article" that would look like anything except a 300-500 word promo.
It doesn't have to be fancy. I'm on my way out of town for a few days but when I get back maybe we can revisit the topic.

Quote:
Originally Posted by RainMaker
Also, is there a resource of such directories that would want such an "article" somewhere on SP?
Sure. Here is a list of sites that are accepting Article Submissions.



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