Quote:
People who don't know how to sell always blame the leads. There are no bad leads, just bad sales attempts.
Any sale I loose is always my fault. If I loose the sale it just means I showed the customer the wrong item or didn't show them the benefits right or missed the opportunity to close or something.
Bad leads? Work harder.
Pat
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I disagree with this as most companies always bust out their nostalgia files thinking the reps who've just gone through training or just hired on will be able to magically flip these accounts around. Past leads are typically bad leads because the prospect has said "no" already so the rep is being asked to chase his/her tail.
It also depends where the leads come from and how they're distributed. Once a rep has established a reputation as a good rep, companies will distribute better (cherry picked) leads to that person because they feel as if that rep will stand a better chance of closing that lead versus someone who hasn't built their reputation yet.
If the rep is responsible for obtaining his/her own leads from the outset, I'd agree more with your statement. If the rep just isn't getting enough leads, they need help prospecting. If the rep doesn't find quality leads, they need help qualifying. If the rep doesn't close enough deals, they need help at the proposal level OR they need to learn to ask better questions to uncover more pain (qualifying again).
This is a primary reason to have a website separate from the company's to collect leads and share more information about the rep and their value add.