Why Your Sales Process Matters Less Than The Psychology Of Selling

Sales Techniques - Sales Skills Articles

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Charles H. Green
PDF FileWhy Your Sales Process Matters Less Than The Psychology Of Selling

By Charles H. Green

About the AuthorCharles H. Green is a speaker and executive educator on trust-based relationships and Trust-based Selling in complex businesses. He is author of Trust-based Selling (McGraw-Hill, 2005), and co-author of The Trusted Advisor (with David Maister and Rob Galford, Free Press, October 2000).

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