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Originally Posted by RainMaker
I never noticed that one--even when I was specifically looking for it!
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The advertisement for Aaron's book on the home page of SalesPractice went up late last night.
One huge difference between the two (2) is that Aaron's book is the #1 ranked SEO Book on the Internet and comes with "Lifetime Updates" which due to the nature of SEO occur quite frequently.
I bought the book myself this week. I've known about the book for some time but hadn't taken the time to check into it. Two (2) events occurred that prompted me to look and ultimately buy the book.
First, one of the SEO industries top guns, SEOGUY, mentioned it a couple of times and gave it high marks. I know Morgan, aka SEOGUY, and his positive word of mouth about the book and Aaron, the author, easily cover the cost of the book.
Then, by chance, I noticed Aaron was responding to questions about his book at DigitalPoint. Based on his replies and Morgan's recommendation I bought the book.
After browsing through the material, I too make the following recommendation to any webmaster responsible for the SEO of a website, "Buy the Book".