Quote:
Would you say it is worth the $?
The short answer is yes.
The long answer is it depends. The long answer also gets at why I do not like the "John Reese-tsy" type sales letters, regardless of how well they convert or how outstanding the underlying product actually is.
Anyway, the "yes" side of the anwer is because the software also includes a lot of training and reference material. A lot of it is elementary for me (since I was pretty active with writing and distributing new articles in 2002-03), but enough tips to get me excited about gearing up again. I'm convinced that a couple of those tips - once I put them into action - will increase my conversions enough to quickly pay for the software.
I also know from prior experience (and from using the ezineannouncer software, which included an article submission function, to submit articles) that article marketing like this can definitely work. When I was getting my main site up and running, it was the most effective way for *me* to get interested people to my site. It also built inbound links to my site naturally, without me having to put extra effort into link building, so I also totally buy into that.
On the "it depends" side...just like anything else in business, you have to WORK to make it happen. You have to write strong articles, they have to be of interest to publishers, your Website has to be of interest to the visitors once they get there (or else people won't tell others about the site, or decide to list you as a resource on their Websites, or do whatever else they do when they see something they like), and you have to use the database wisely by choosing the publishers that fit your target readership. When those things happen, then yes, you can see the results touted in the sales letter...and the more you do it, the more results you see because more and more people are being exposed to you and spreading the word about your site.
Well, that turned out longer than I expected.:o In short...
If you approach your Website like a real business and are serious about doing it right, definitely worth it. If you are looking for an effortless way to riches, not worth it. -Bobette Kyle