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Adopt A Highway

Advertising and Branding

  #1
SalesGuy
Adopt A Highway

Has anyone participated in the "Adopt A Highway" program? I'd be interested in hearing some real life feedback if possible.
 
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  #2
AZBroker
Re: Adopt A Highway

Quote:
Originally Posted by SalesGuy
Has anyone participated in the "Adopt A Highway" program? I'd be interested in hearing some real life feedback if possible.
I've actually checked into the program before.

From what I can remember the fees for sponsorhip are based on traffic count. For instance, in my area (Phoenix, AZ) I would pay approx. $500 month.

Keep in mind that the sponsorhip includes "Litter Clean Up" for 2 miles.
 
  #3
SalesGuy
Re: Adopt A Highway

Quote:
Originally Posted by AZBroker
I've actually checked into the program before.

From what I can remember the fees for sponsorhip are based on traffic count. For instance, in my area (Phoenix, AZ) I would pay approx. $500 month.

Keep in mind that the sponsorhip includes "Litter Clean Up" for 2 miles.
$500 monthly gets your name on a sign and litter clean up. Hmmm... ok how about val-paks.
 
  #4
AZBroker
Re: Adopt A Highway

Quote:
Originally Posted by SalesGuy
$500 monthly gets your name on a sign and litter clean up. Hmmm... ok how about val-paks.
What a cheapy! JK!

I'm sure some industries do better than others with this type of advertising. I see a lot of car dealers. If I come across any good stats I'll let everyone know.
 
  #5
Sanddollar
How Does it work? I mean is it Billboard Or What Do you do at that Highway? and my 2 cents on the subject i dont think it really works because just the word highway. The car Drives By see's what ever is being Advertised but his not gona reach for a pen to write down the phone number or the website depands on what being advertised so i guess this would be for products but still chanses of you getting bussnies from that are pay to much for little results thats my 2 cents.
 
  #6
SalesGuy
Quote:
Originally Posted by Sanddollar
How Does it work? I mean is it Billboard Or What Do you do at that Highway? and my 2 cents on the subject i dont think it really works because just the word highway. The car Drives By see's what ever is being Advertised but his not gona reach for a pen to write down the phone number or the website depands on what being advertised so i guess this would be for products but still chanses of you getting bussnies from that are pay to much for little results thats my 2 cents.
Here is a link: http://www.adoptahighway.com/
 
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