As a starter, and by way of introduction to this forum, I would like to ask the inspirational Question (this one you can use at your next sales meeting);
"What one letter can you change to make the phrase Cold Calling sound much better?"
The answer is the first letter C (of the world COLD). Change it to G and you now have a new phrase; Gold Calling.
Since the phrase COLD CALLING and the word COLD itself conjure negative images, by changing it we eliminate part of the negativity that is sometimes associated with this activity. Instead focusing on what this activity gets us; GOLD (or money).
Gold Calling® is a registered trademark in Canada and the U.S., belonging to yours truly, but you are still welcome to use it at your sales meetings. And, I recommend you use it is self talk too.
