For all of '07, I have been outsourcing my cold calling with an agency who produces me a 35-40% return on actual contacts.
I direct mail these prosepcts and a receive a 20-25% return of in my hand creme de la creme hot leads for myself and my staff to call on. Each rep makes no more than 30-35 calls per day.
With our one call close system, we close 30-50% of these prospects initially, then another 12-20% with our follow up up-sell/after sale program, which happens within a 30 day period.
When I started my co., I was receiving a 2.5% (as high as 3% in some states) return from a direct mailing to highly targeted prospects, which by today's standards is superb.
With our new method, the results have been mind altering
#22
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realtor
Quote:
Originally Posted by bluenote
Absolutely - what pro doesn't?
For all of '07, I have been outsourcing my cold calling with an agency who produces me a 35-40% return on actual contacts.
I direct mail these prosepcts and a receive a 20-25% return of in my hand creme de la creme hot leads for myself and my staff to call on. Each rep makes no more than 30-35 calls per day.
With our one call close system, we close 30-50% of these prospects initially, then another 12-20% with our follow up up-sell/after sale program, which happens within a 30 day period.
When I started my co., I was receiving a 2.5% (as high as 3% in some states) return from a direct mailing to highly targeted prospects, which by today's standards is superb.
With our new method, the results have been mind altering
You send mail to the leads from the agency, you don't call or visit?
bluenote