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Is It The Same
There might be a little more "want to" from ads and trade shows than random cold calling, Thomas, but my position isn't that I'm going to sell the prospect on meeting with me. My position is that the prospect will sell me on meeting with him or her.
MitchM |
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Where did the other posts go?
![]() MitchM what would you do differently with a trade show lead than you would with a regular cold call? |
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The Difference
What would you call a cold call and how did the trade show lead come your way, Thomas?
MitchM |
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"Top Sales Expert"
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You must have the buy or die attitude. Meaning you continually contact them until they buy or they literally die and upon their death you need to be selling to their estate!!
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Absolutely nothing other than different follow up strategies. Each lead must have different campaigns in your contact management system based on the previous touch points. Every lead must receive regular contact via phone, automatic email, mail and visits. Your CRM and follow up system is crucial to successful sales.
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| #9 | |
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Hello Thomas,
I on the other hand see things a little differently. When you are contacted by anyone it should be considered a cold call. The way you view your cold calling however should be a little different. For many years people have been using traditional sales to sell their products and I admit for many years it has worked. However with recent years people are becoming less receptive to our past methods and it is time to make a change. Ask yourself this...if someone called you with todays sales techniques what would you do? Then ask yourself if they continued to push you to a buy how would you feel? overall the best way to cold call is to open two-way conversation. Here is a blog that may be able to help you understand what I am saying better...take a look give it a try...what could it hurt? Then let me know what you think about your initial question. Free cold calling tips Smiles, Lisa |
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