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Leads From Craigslist

I'm often asked if it's worth advertising on free ad sites like Craigslist to acquire leads. In my opinion, no, it's not. It's been my experience that leads from free advertising sites convert very, very poorly. So I personally don't attempt to acquire leads that way anymore.

Considering the poor returns, in my opinion, it's a waste of time and energy. What has been your experience with leads from free ad sites like Craigslist? Do you agree or disagree with my assessment?

Dale King - by Dale King
Dale

I do not agree. I feel that for the minimal time it takes to copy and paste (once the original ad is written) your ad on the free sites, it is definitely not a waste of time. You can never have too many leads and/or too much business. This is especially true for new sales reps that have very little marketing dollars.

Success,

Rory Wilfong - by rwilfong
My experience Dale is similar to yours. I've posted ads on Craiglists several times and leads were generated but not the caliber of leads that I wanted. Results are going to vary obviously depending on the target audience. - by AZBroker
Dale

I do not agree. I feel that for the minimal time it takes to copy and paste (once the original ad is written) your ad on the free sites, it is definitely not a waste of time. You can never have too many leads.
Rory, I'm afraid I have to disagree with you on that last statement. You can indeed have too many leads - especially if those leads are of subpar quality. You can easily end up spinning your wheels if you're not cognizant of the quality of your leads.

Time is our most precious commodity. I prefer not to waste it by chasing smoke disguised as leads from free ad sites. I'd much rather spend my time and energy on more productive pursuits.

Dale King - by Dale King
Dale

Everything has to do with your business plan, ROI and profit margins. If it is FREE you have to try and then maybe try again in 6 months or a year later when you are mixing things up and re-evaluating your business plan.

I have to further disagree that you can NEVER have too many leads if your business model is structured properly to handle leads and turn them into clients. Everything does not have to be a 1 man show....many great sales people have an even better assistant.

Success,

Rory Wilfong - by rwilfong
Rory, I'm not one to endlessly debate issues back and forth. That's just not my style. I don't have the time, energy or inclination to do that. I presented my point of view, and you presented yours. I countered with another point, and you in turn countered with another point which I completely disagree with. I could easily continue to counter your counterpoints, but like I said, that's just not my style. So let's just agree to disagree. I'm cool with that. cl2;

Dale King - by Dale King
Do you agree or disagree with my assessment?
You can indeed have too many leads - especially if those leads are of subpar quality. You can easily end up spinning your wheels if you're not cognizant of the quality of your leads.

Time is our most precious commodity. I prefer not to waste it by chasing smoke disguised as leads from free ad sites. I'd much rather spend my time and energy on more productive pursuits.
I agree with your assessment Dale and I also agree with what you said about subpar leads and spinning your wheels. Important points. thmbp2; - by Houston
I agree with your assessment Dale and I also agree with what you said about subpar leads and spinning your wheels. Important points. thmbp2;
Thank you, Houston.

Dale King - by Dale King
Dale

Totally agree....my comments are totally intended for others to comment not just back and forth between us. Chat with you in future threads.

Success,

Rory Wilfong - by rwilfong
Sounds good, Rory.

Dale King - by Dale King
Well, from my perspective as a consumer, craigslist has been wonderful for me.

I got to this forum via craigslist in a round about way:
craigslist > classes > ChrisHoward > Google 'Brian Tracy' (from ChrisHoward's seminar since he mentioned Tracy by name) > SalesPractice.com

What are the odds of me finding salespractice.com by myself? Nil.

Also, I am taking advantage of S.C.O.R.E, a volunteer organization helping small business get started. How did I find them? Craigslist > classes. In fact, I attended a S.C.O.R.E workshop last Saturday. The presenter asked how many learned of the workshop via the flyers they've sent. Zero. He then asked how many via craigslist. Most of the students.

Lots of computer savvy folks scan craigslist, and so in my opinion, it is a fantastic way to generate leads. - by MrAngelCruz
I'm on the fence on this one, as I agree partially with both points of view expressed. Yes it can be a waist of your time dealing with the free sites, and yes you can have too many unqualified leads taking up too much of your time. But it really depends on how you go about i