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Originally Posted by luka.
dear all,
This week I inserted cd into my car each morning and turned the volume down to count my driving time.
The time would only go up when the engine was running, it went through 99 minutes and back to 99 minutes again. that's about 198 minutes per day every day (on average) meaning I spend about 3 hours each day in the car, what a waste!
Here are my options:
1) take leads provided by the company's cold calling lead generation department, they are rewarded on "stand up" appointments meaning if we meet the decision maker it is considered a successful appointment, we are not allowed to precall these appointments to screen them. also the appointment makers tend to send us to anything, as they have their own targets and compare their numbers with each other, so naturally the highest number of appointments is doing the "best" that day.
2) spend my own time on the phone prospecting.
its a trade off, go to better quality leads yet spend my own time on the phone, or go to low quality leads ..
a formula i thought of a few weeks ago:
commission = average commission x appointments per week x close ratio
since my close ratio is 20% i have to improve by either seeing more people (how physically possible is this) improve my close ratio (which i can increase by reducing the appointments i see every week, by prospecting on my own), or increase the size of the sale/commission (only I can do this, in the CCTV market).
your thoughts please!
it seems like a race against the clock, my time in the car is useless and represents 1/3rd of my day!
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Luka, I applaud you on getting busy figuring out what steps to take to maximize your efficiency and effectiveness.
I believe your analysis is correct. You can increase you earnings by:
-Increasing your closing percentage;
-Increasing your average sale; or
-Increasing the number of prospects you see or talk to.
A couple ideas:
If memory serves, you've had this job for a few months, right? And you've been going after the company supplied leads during that time, correct? One thing you could try is to devote a month or several to generating your own appointments, then compare results after the trial period.
Are you able to use your drive time on the phone to either generate your own leads or make follow-up phone calls, asking for referrals, etc.?
Do you have anybody you trust in your company that would be willing to provide you with some advice? It would be great if there were people in your company that could help point you in the right direction to save time from having to experiment.