Does too many choices cause resistance?

Quote:

Originally Posted by Ed Callais

Ah, you are doing corporate sales in insurance. That would apply with the choices for them. But on one sidenote - I think because of the results of a wrong choice in that field, more are better.

Sorry for the confusion.

Ed

The insurance agents I referred to are selling Life, Long Term Care, and Annuities to high net worth individuals.

The problem I've seen with too many choices is that sometimes prospects want to pick and choose between proposals. The prospects wanted the 'one best thing' from all 7 proposals. Which couldn't be done. I saw another rep doing this and consistently losing business.

I always found 2-3 options worked best. This was selling to the super affluent (net worth over 20m).

Susan

Quote:

Originally Posted by susana

The problem I've seen with too many choices is that sometimes prospects want to pick and choose between proposals. The prospects wanted the 'one best thing' from all 7 proposals. Which couldn't be done. I saw another rep doing this and consistently losing business.

I always found 2-3 options worked best. This was selling to the super affluent (net worth over 20m).

Susan

I can't agree with you more

Prospects want to have the best of each pick and that can be real stress for a salesman.

	#22
susana	The problem I've seen with too many choices is that sometimes prospects want to pick and choose between proposals. The prospects wanted the 'one best thing' from all 7 proposals. Which couldn't be done. I saw another rep doing this and consistently losing business. I always found 2-3 options worked best. This was selling to the super affluent (net worth over 20m). Susan __________________ *Join my new blog: www.sellingtotheaffluent.net* *www.susanadamshome.com*

Does too many choices cause resistance?

Persuasion and Influence